How to Verify or Claim Your Website on Pinterest – The Easy Way

I have a few clients who have had trouble doing this or are confused on how to verify (or claim) your website on Pinterest. I know it sounds hard with words like code and meta tag or html code. But I will show you a super simple way to do it that works. I have two websites and it worked on both of them.

Why You Should Verify Your Website on Pinterest

First let’s go over why you should verify or claim your website. This is straight from Pinterest themselves:

Claim your website to get access to website analytics and let people know where they can find more of your content. Your profile picture will show up next to any Pins that come from your site, and a the globe icon will appear next to your website URL on your profile.

Pinterest

Besides those really cool features it allows Pinterest to trust your site. Giving it one more factor to trust your site and the pins coming from it will help you been seen more.

How to Claim Your Website on Pinterest

I am going to show you this easiest way to verify your website on Pinterest it for WordPress users. When I went to claim my account this is how I did it. I had no idea anybody really shows you how to do it this way. Why I am not sure because this way seemed like an obvious choice to me.

Logged on to Pinterest head to the settings section and click on claim o nthe left hand side menu.

It’s going to ask what option you would like to do to claim your website. Click on the HTML tag section.

Copy the HTML meta tag and head to your WordPress dashboard.

Once on your WordPress dashboard highlight the appearance tab and then click on customize.

This is going to bring up the screen where you customize your theme.

This is what you will see on the left hand side of your screen.

Click on the theme SEO settings tab.

Next up this is the screen you will see and you will need to click the Header/Footer Scripts tab.

Now just paste that code you copied from Pinterest in the header scripts section.

Make sure to hit publish to save your changes.

That’s it! Head back over to Pinterest and click on next. It will proceed to tell you give it a day or so to update.

Verify Your Website on Pinterest the WordPress Way

Now that is how I’ve always done it but WordPress is now telling us another way to verify your site.

To do it this way follow all of the steps above and copy your HTML code. Instead of pasting the code where I showed you they say to paste the code in another spot. Follow the guide below from WordPress.

Tailwind and Claiming Your Website

Tailwind shares a third way to paste the HTML code. It is being pasted in the code section of your website.

You follow all the steps as I mentioned above but when you go to paste the code you paste it in the code section of your website instead. See image below.

Claim WordPress Website on Pinterest

I hop this post helped you understand how easy it can be to claim your website on Pinterest. If you need help with other things related to Pinterest please check out my latest posts below.

• How to Tag Products on Pinterest with Clickable URLs
• Pinning to Pinterest
• Get the Most Out of the Pinterest Community
• How to Use Hashtags on Pinterest
• Pinterest Holiday Trends – When and What to Post

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